How to Start an Embroidery Business

Embroidery unit business opportunity demands the right plan and disciplined marketing to get the business as a successful venture. Embroidery is a value-added process and service in the garment decorating industry. Embroidery is a process of decorating fabric or other material using a special sewing machine with multiple needles and thread or yarn. In this age of fashion and lifestyle trendy product, the uses of embroidery product are increasing globally.

One can operate this business part-time or full-time basis. Also, the embroidery unit can be initiated home-based or by having a rented workplace.  Embroidery market is growing at 20% per annum. The size of Indian embroidery market is slated about 900 crores.

Suggested Read: Top Small Scale Manufacturing Business Ideas 

Steps to Start an Embroidery Company

Training For Embroidery Unit

Some sort of training is needed to start and operate a commercial embroidery unit. Also, you will need to have some skills in graphic designing. A person having some fashion designing knowledge can easily initiate this business. You can get training from the machine manufacturers about the technicalities of operating embroidery machine.

Compliance For Embroidery Unit

As a startup, you need to determine how you are going to establish your business, such as proprietary, LLP or by Ltd. Company. In India, you need to get registered with ROC. You will also need to have a trade license from the local authority. Apply for pan card and obtain sales tax registration.

Embroidery Unit Business Plan

Create a business plan for your embroidery unit business with a mission statement and goals. Calculate startup budget including the cost of machinery, required manpower, working capital, and promotional cost. Determine your product and target audience. How you will be going to face your competitors in the industry. Calculate expected revenue and break-even

Equipment For Embroidery Unit

According to your embroidery unit business plan determine the equipment and supplies and raw materials. You will need to have a multiple-needle stitching machine, computers with design software, etc. Main raw material is verities yarn.  Always use quality raw material and needles. In the embroidery business, the most essential thing is quality raw materials. Find suppliers. Negotiate with them. And choose reliable suppliers negotiating the best price and delivery schedule.

Embroidery Market Opportunity

Primarily you can target small business owners, business houses, retail businesses who need to present a professional image with brand identity. Many business houses or corporate are interested in caps, shirts, t-shirts, jackets, sporting their business name with a message. You can also contact with large clothing manufacturer and garment exporter who are in need of embroidery service. You can also work for them.

Promote Your Embroidery Unit Business

Promote your business in some local classifieds. You can give some advertisement in garment magazines. Create a catalog of promotional items. Contact with business houses and meet them personally with samples. Retail garment business houses can also be your client. Make an online presence of your embroidery unit business. Show your product variety with detail information, price and minimum order quantity. You can initiate an online booking and cash-on-delivery system.